We Create End-to-End Solutions - OMG Transformation - Page 3

In a world with less available attention, where flexibility is the new scale, Omnicom Media Group transforms experiences – connecting best-in-class capabilities that enable our agencies to build audience-first integrated solutions that deliver better business outcomes for clients.

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“Clients Are Looking to Put a Fragmented World Back Together”

In a recent interview with leading Australian trade publication MI3, Omnicom Media Group CEO Florian Adamski shared his perspective on implications and opportunities as the pace of transformation continues to...

July 24, 2025

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Omnicom Opens Its Tech Platform to Connect Microinfluencers With Big Brands

Adweek reports on the launch of a new AI-powered Creator Briefing tool in Omni that uses Google’s Gemini...

March 20, 2025

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Transformational Ideas: A New Quarterly Marketing Roadmap from OMG

Transformational Ideas provides a practical roadmap for marketing leaders anticipating 2025 and beyond. Rather than merely noting trends,...

March 13, 2025

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OMD Wins Big with Data-Driven New Business Strategy

When Chrissie Hanson was named U.S. CEO of OMD in 2022, she told Ad Age she anticipated “a...

March 10, 2025

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Reaching Gen Z in unexpected places—how brands can win their attention

With social media advertising projected to reach $276.7 billion this year, according to February research from social media...

March 10, 2025

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AI Will Soon Dominate Ad Buying, Whether Marketers Like It or Not

Advertisers are grappling with trade-offs of AI-powered ad planning and buying tools for automating nearly every step in...

March 6, 2025

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WITH NEW LEADERSHIP APPOINTMENTS, OMD EXPANDS ITS TALENT BENCH TO CREATE WHAT’S NEXT

Two Publicis executives are joining Omnicom Media Group agency OMD in what has become a game of agency musical...

March 5, 2025

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A Standard-Bearer For Standards

What do toasters have in common with transparency and standards for online advertising? Quite a lot, actually, says Ben...

January 23, 2025

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Open Web Benefits Brands With Diverse Media, Marketing Partners: OMD’s Chrissie Hanson

January 23, 2025

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Commerce Media Is Pivoting to TV—Like Brand Advertising: OMD’s George Manas

January 23, 2025

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